pumpkin5

There are dozens of studies showing how far humans will go to avoid uncertainty, forgoing far greater potential payoffs in favor of just knowing what they’re getting right now. Is it actually true tha…

Should You Work for Free?

Back in college, I tracked every play in every Cowboys game and charted them into like 50 different categories: every motion, audible, pass length, formation, personnel, and so on. It took me like 10-…

40 Counterintuitive Tips for Building a Business

I have a little bio on the landing page of this site. Here’s part of it: Who cares where I went to school or what’s on my resume? I also don’t want to reveal the fact that I’ve never had a real job, b…